Autolite has just started a great program for do-it-yourselfers to not only iencourage proper spark plug maitenance, but also gives everyone a chance to win free gas! Check out the details after the jump...

Autolite is challenging DIYers to put their plugs to the test - on any car, year, make or model. The Autolite Challenge(TM) is a promotion that gives do-it-yourselfers the opportunity to test Autolite(R) spark plugs. From March - August, 2010, consumers that purchase four or more Autolite plugs will receive a tear sheet that directs them to www.autolitechallenge.com. Once they register online, consumers are entered for a chance to win free gas for a year, and they could even be the daily instant winner of a $50 gas card. Plus, they'll be covered by the OE-quality performance Autolite Money-Back Guarantee. For those that need a refresher course on installation, Autolite has installation tips/info at http://www.youtube.com/watch?v=44ljcIIESgc

Spark plug maintenance is critical ... Just one bad spark plug can lead to increased emissions and fuel consumption, loss of performance, idle roughness, hesitation, hard or even no starting. Autolite is determined to prove to both domestic and import vehicle owners that they have a plug designed for their car that performs just as good or better than OE.