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Heidts & Kenny Brown Performance In Strategic Alliance

Suspension Tuner To Oversee Heidts Engineering
Posted May 5 2011 09:34 AM by Jim Campisano 
Filed under: Chevy News, Auto Suspension, Chevrolet Camaro

Heidts Hot Rod & Muscle Car Parts, one of the premier names in muscle car suspension components and Kenny Brown Performance, are forming an alliance to bring out even better early- and late-model suspension components for GM products.


Kenny Brown (l.) will oversee all engineering for 1964-present GM and Ford parts at Heidts as part of his new role

<span style="mso-bidi-font-family:Arial">The alliance was formed to facilitate the launch of Kenny Brown Performance and expand Heidts product offerings into the track and performance market.<span style="mso-spacerun: yes"> </span>The synergy of combined brands will provide performance enthusiasts an expanded range of chassis and suspension solutions for Camaro, Mustang and other performance cars from 1964 to the present.<span style="mso-spacerun: yes">  </span></span>

<span style="mso-bidi-font-family: Arial">Heidts, an established leader in street rod and muscle car suspension components for over 25 years, is recognized for its engineering excellence and high quality manufacturing capabilities.<span style="mso-spacerun: yes">  </span>The company was founded by Gary Heidt in 1985 and is currently owned by Wallace Leyshon, president of Heidts Automotive, and his business partners. </span>

<span style="mso-bidi-font-family: Arial">Kenny Brown, a 25 year veteran in the performance aftermarket, is legendary for building some of the most technically advanced Ford Mustangs.<span style="mso-spacerun: yes"> </span>His critically-acclaimed high performance suspension components for street and track-day Mustangs are some of the best in the Mustang aftermarket.<span style="mso-spacerun: yes"> </span>After a medical hiatus, Kenny is getting back to designing superior high-performance suspension components for fifth-gen Camaros.<span style="mso-spacerun: yes"> </span>Heidts will be the official licensed manufacturing and distribution partner for both his current and future line of late model performance products.<span style="mso-spacerun: yes">   </span></span>

<span style="mso-bidi-font-family: Arial">“To meet the growing demand for our products, we have been looking to find a suitable quality partner to manufacture and distribute the Kenny Brown Performance components,” Brown stated in a recent interview.<span style="mso-spacerun: yes">  </span>“Heidts was by far the best fit for us. Both companies share the same commitment to quality, performance and value that Kenny Brown products are known for.<span style="mso-spacerun: yes">  </span>Additionally, the unique advantage of combining two superior suspension design groups provides unmatched potential for improving and developing<span style="mso-spacerun: yes">  </span>products for the street rod, muscle car and performance car segments; so the strategic alliance made perfect sense.”</span>

<span style="mso-bidi-font-family: Arial">“We are very pleased to be partnering with Kenny Brown,” says Wallace Leyshon, owner and president of Heidts Automotive. “In addition to the positive chemistry, complementary skills, and experience between Kenny and Heidts, the combined team provides clear advantages in expanding solutions for our dealers and customers, especially in the performance and track segments.<span style="mso-spacerun: yes">  </span>Heidts and Kenny Brown are both leaders in providing high quality performance suspension systems to their respective segments and combining the technical capabilities of both companies provides exponential benefits.<span style="mso-spacerun: yes">  </span>Kenny’s extended industry and track experience and significant engineering savvy will be of immeasurable value to us as we plan and develop future products .”</span>

<span style="mso-bidi-font-family: Arial">To insure the continual flow of segment leading products, Kenny will assume the role of Acting Director of Engineering and New Product Development for both Heidts and Kenny Brown brands and work closely with Owen Bassett, Engineering Manager, Heidts.<span style="mso-spacerun: yes">  </span>In addition, Cari Southworth, long time Marketing Director for Kenny Brown, will continue her role with Kenny Brown brand with added responsibilities of overseeing marketing of the Heidts brand as well.</span>



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